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Sunday, February 17, 2013

Details Details Details

A couple weeks ago we did a photo shoot with the talented Anna Ziemniak for our client Shyra Ely-Gash and her online boutique TutzGlam.  (Thank goodness for Janelle Cissell who is THE BEST when it comes to keeping us together on shoots :)

We had the absolute privilege to shoot at the Madame CJ Walker Theatre in Indianapolis, Indiana.  If you aren't familiar with Madame CJ Walker or what this theatre means to our city let me tell you that we wouldn't have such a fabulous city or such a rich history without either one of them.  Her story is one of pure self-motivation, determination, and passion.  CLICK HERE for a bit about the beautiful Madame CJ Walker.  For now, enjoy some of the incredible details of this historic theatre and of the fabulous day we had shooting :)






 


 
















 
 
Until then,
 
Julia


 

Monday, February 11, 2013

Prom Pop Up Shop: Free Prom Dresses for Young Women in Central Indiana

I never went to prom for many reasons. One my "boyfriend" at the time and I were on the outs...ugh -  just brings me back to all that high school craziness. But I digress...the other reason I didn't attend prom was because my mother was a single parent. A lot of my paychecks from my minimum wage fast food job went to help with home expenses. Not because I had to, but because I wanted to help my family. The money I would spend on prom helped put food on the table and was saved toward my college quest at Ball State University. Looking back I was pretty bummed about not experiencing what my other friends told me so many stories about. I missed it. But don't feel sorry for me, I'm using this experience to help others.

In the past, Aesthetic Design Style House partnered with a school district here in Indianapolis. We collected gently used dresses and they would be sold to young women at low cost ($15-$20). Lots of young women wouldn't take assistance because they didn't want to look poor or didn't want to be seen taking a hand out. Aesthetic Design Style House wanted to take the stigma away from this event  but we felt we needed to do more. We needed to help more people. We wanted this to be a community project, not just one school district. So this year we are introducing our Prom Pop Up Shop. Aesthetic Design Style House will collect donations of formal dresses, shoes, and accessories and give them away (while supplies last) to ALL young people no questions asked.

The date of the Prom Pop Up Shop is April 13, 2013, right before the start of prom season. We will hold our shop at our showroom, 1125 Brookside Avenue in the Circle City Industrial Complex from noon to 4 p.m.. We will have hair and makeup workshops, giveaways, and other surprises for all that want to swing by and celebrate this precious time in a young person's life.

But we also need your help. We need you to donate your gently used formal dresses, shoes, and accessories to our cause and you can do so easily. We will have donation days at our showroom February 19 and March 19th at 1125 Brookside Avenue (Circle City Industrial Complex) We also have four satellite donation stores:
~ ANSATZ Hair Salon - 114 N. Main St., Zionsville, IN 46077
~ Little Green Bean Boutique - 2809 E. 10th St., Indpls., IN 46201
~ Bling Beads & Boutique - 595 Westfield Rd., Noblesville, IN 46060
~ Evolution Hair & Nail Salon - 5641 Madison Ave., Indpls., 46227.

Please help us spread the word about the Prom Pop Up Shop so we can make this a special time for young people who may not be able to afford to go to prom. I wish something like this was offered when I was in high school. For more information, email us at inquiry@adstylehouse or go to our special website http://aestheticdesignstyle.wix.com/prom.

~Ruby

Wednesday, January 30, 2013

Spring Trend Report: Contrast

For the past few days almost everyone throughout the continental United States has had a taste of warm weather; makes us long for the upcoming Spring. You know what I love most about spring - shedding your cold weather frocks for new spring garments. This spring will be more monochromatic than in the years past.

Contrasting colors have hit the runway like a storm. Oscar, Ralph, Jason, and others (look at me talking about the greats on a first name basis. One can dream can't she?) dipped their pens in hues of white, black, and primary colors to bring us one of the hottest trends of the fashion year.

Oscar de la Renta Image from Vanity Fair

Jason Wu Image from Crafty Lady
Stripes, houndstooth, and solids are a staple in garment culture. I quite prefer it. It's not a secret I love black and white with a splash of red...and oh how I love a good houndstooth pattern. But when you pair contrasting colors with A-line maxis and a tailored vest, I go insane.

One of the fashion houses we represent, Studio NTK, picked up on contrasting colors prior to the new trend reports. Our designers are always leading the way in fashion. I tend to think the majors always mimic the minors!
Studio NTK Jacket: retail $49 Sizes 4-12 Skirt: $24 Sizes S-XL

Studio NTK Jacket: retail $49 (available in different fabric) Sizes 4-12 Leggings: retail $24 Sizes S-XL

Studio NTK demonstrates this spring trend with how this look is classic yet modern. This is just a sample of what's available in their spring line. Studio NTK comes in a wide range of sizes; XS-XL and 4-18.


Studio NTK Asymmetrical Tunic: retail $24 Sizes S-XL Leggings: retail $24 Sizes S-XL

Studio NTK Dress: Retail $40 Sizes 4-12

ERAS is our vintage boutique line and look at this cute find. This blue and white striped pantsuit is a vintage size 10 (6-8) and it's one of a kind. Dress it up with a belt and shoes of a primary color.


ERAS Vintage Pantsuit: Vintage size 10
To see more of what ERAS and Studio NTK has to offer or to order something you see here, email us at inquiry@adstylehouse.com.

~Ruby

Friday, January 25, 2013

Gilbert Adrian AKA Adrian


I'm almost embarrassed to admit I only just recently learned about an incredibly famous and talented Costume Designer of the 30's and 40's Gilbert Adrian.  A very brief bio from Answers.com tells his story as this: "Adrian, Gilbert, 1903-59, popularly known simply as Adrian, fashion designer, b. Naugatuk, Conn. Educated in New York City, he created designs for Broadway shows until 1925, when he moved to Hollywood. As studio designer at MGM studios (1928-41), he created glamorous clothing for such stars as Greta Garbo, Joan Crawford, Jean Harlow, and Katharine Hepburn, his opulent designs influencing haute couture throughout the 1930s and 40s. Adrian was known for his extravagant, draped evening gowns; hooded dresses; embroidered, padded evening jackets; and elegant suits. He was creative director for MGM's Wizard of Oz (1939), one of his most acclaimed productions; the same year he married actress Janet Gaynor. From 1942 to 1952 he ran a fashionable Beverly Hills salon."

With each click through some of the images on my computer I fell more in love with every design. How could I have not ever known of this visionary? Every single piece I found I would put in my closet and wear right now - every single piece!!!! Enjoy this collection of images I found and I will let you be the judge :)






































Until Then,

Julia