Early New Year's Resolution - Blog More Often

This is my goal of the year 2010 - to keep my blog up to date and way more fascinating than it has been this year. Stay close as I know that 2010 is truly going to be year of wonderful fashion, life altering miracles, and just plain better judgement. You live and you learn and this whole blogging thing was new to me this year. I hope I have learned and can implement some better content, articles, pics, and more this coming year. So I say a huge "THANK YOU" to those who have actually read my blog this year. I do hope there was something that you did like or something that helped you in business or life or that you simply just enjoyed reading it.

Looking back on the start of Aesthetic Design Style in February of 2008 we have already come a long way. All of this started as a thought in my head and just evolved from there - one tiny baby step at a time. We now have 7 of the most amazing designers and women that you could ever meet. One of the 7 hasn't been announced yet but she is just as magnificent as the others and I cannot wait until the reveal. That's what is so wonderful about having your own business - I only have to have the lines and designers that I am in love with. I have the power to choose and help and be a part of the things that I feel are the best and that I feel are the best for others. It is such an empowering feeling and a great feeling to try and help others.

For the remainder of this year, let's make it priority to do just that - help others. I know we are in the midst of one of the most materialistic times of year but let's not lose focus on what it is all about. No matter what your race, creed, religion, culture, etc., everyone has a sense of self and a sense of helping others. It is in the simple ways that people are changed. Just a smile to someone on the street or a handshake does more for people than you'll ever know. Be conscious of the little things and be thankful for ALL of them.

Until then: "Nothing great has been and nothing great can be accomplished without passion."

The Launch of ShaSam3

I am so excited and proud to introduce a new line of custom, vintage, one-of-a-kind, rings from the line ShaSam3! Not only are these rings for the not so faint of heart but they are a sight to behold.

The Custom Collection features baubles, rhinestones, and buttons all configured in unconventional ways. The Vintage Collection features gorgeous vintage broaches that have been re-purposed and designed into rings. There were just not enough affordable large rings out there for me so I took matters into my own hands and started creating. I have personally fallen in love with each and every piece which as a designer is a HUGE no no - but I can't help it. As I create these one-of-a-kind pieces I am thinking of my clients but at the same time I would (and do) wear every piece!!!

You can purchase these creations directly from Aesthetic Design Style. So shop, fall in love, and enjoy!!

Until then: "Part of what is so unshackling was the whole aspect that when you're studying art or design, the answer's in you, somewhere." - Tim Gunn (LOVE him, by the way!)

Open Minds and Open Hearts for Fashion

Nikki Blaine Couture

D. Lamont Couture

Denderah

Rags II Riteous

I attended the "1st Annual Holy Decore Fashion Experience" this weekend for the mere fact that my gorgeous niece was one of the models in the show. And for the fact that she happened to be modeling for one of my very favorite local designers - Nikki Blaine Couture!

I was pleasantly surprised at the incredible fashion that was to be had at this show. The designers hailed from Indianapolis and I was wondering how I missed a few of these names. Not only was the fashion independent and unique, but it was beautifully constructed and had the ingenuity of a new generation of designers. What I also loved about this show was that there was a balance of lines for men and women that I liked equally. I will say that in past shows I've attended I hadn't been extremely impressed with some of the mens lines but this one was an exception.

Besides being a bit biased to Nikki Blaine I thoroughly enjoyed Rags II Riteous, Denderah, and D. Lamont Couture. These were my top 4! They used everything from neckties to wool crepe from hounds tooth to leather and in some beautiful ways. Goes to show that sometimes the very thing you've been looking for truly is in your own backyard. Look for more to come from the aforementioned designers in the near future - from me especially!

Until then:
“We are shaped and fashioned by what we love.” Johann Wolfgang von Goethe

Nikki Blaine Couture

The End of Summer Means HUGE Savings

As we all know the sight of opaque tights, knee high boots, tweed, suede, and quilting in our favorite shops are true signs that summer will soon be a distant memory - once again. Yes that also means it's time for me to wade through my closet and box up my "summer" clothes and shoes and bust out my "winter" clothes suit cases. As I've gotten much wiser (not older, just wiser) I have eliminated my trepidation about this whole unavoidable task by making smarter and better quality choices about how I view my wardrobe.

There are a few pieces I have that can actually carry me from summer to fall to winter to spring and back again. They are investment pieces but they are worth it in the long run. Especially now that I have 3 daughters and don't have 4 hours to get dressed let alone 15 minutes for myself - but that's what I signed up for!!! Don't get me wrong, there are few true fall/winter pieces that I just couldn't live without that would NEVER do for spring/summer. But the pieces I do keep out year round can easily be paired with many things to create unique looks - AND no one knows - well, until now.

Changing up your accessories and adding color is the easiest and most inexpensive way to stretch your dollar and your wardrobe. This works in all seasons. And like I always say "accessories always fit!". No matter how many kids you have or how many times you get married or divorced - accessories always keep their shape!

A great way to stock up on these timeless wardrobe necessities is to catch the end of season sales - BUT this can be tricky. You MUST find accessories that are unique, good quality, and are stylish NOT TOO TRENDY! If you get caught in the trap of trends then you will find yourself on the fast track to being out of fashion before you know it. Knowing how to incorporate a trend here and there is always good. Trend overkill, on the other hand, is the true testament to someone who may still be trying to find their own personal style by following what they feel everyone else is doing. Hence they never find their own style identity.

I happen to have 3 fabulous offers for you to get started on your new outlook on fashion:

• Brynn Capella Handbags is offering below wholesale pricing on sample sale items. This is a fantastic way to try out a new chic handbag that no one else has at recession friendly pricing. The quality of these bags is undenied and once you get one - you'll be back for her fall line - trust!



• Erin Braxton Loungewear is offering her wonderful line of loungewear at an exceptional discount. Just use promo code EBSUMMER25 at checkout and receive $25 off your order of $100 or more. You'll never sleep in your husband's sweats again - trust!



• Chic Gems Etc., is teaming up with us, Aesthetic Design Style, and offering 50% off to all of our customers through Monday, August 17th! You can only get the discount by using code ADS50 at checkout. Also with any $100 (after discount) purchase you receive a FREE pair of pearl earrings! Now who can pass that up? Chic Gems Etc., is clearing out merchandise to make room for her two new lines: The Signature Line and The Couture Line - you do NOT want to miss that launch - trust!

So, you see we've gotten you off to a GREAT start for fall. Take advantage of the wonderful offers above and off you go!

Until then: “The goal I seek is to have people refine their style through my clothing without having them become victims of fashion.” Giorgio Armani

Aesthetic Design Style Falls Into RAIN 8.1.09

Falls into

On
Saturday, August 1st
5:00p – 8:00p
It’s time to start thinking fall! Come discover the best independent fashion talent you’ve never heard of – yet! Erin Braxton, Chic Gems Etc., Brynn Capella Handbags, Evlove Intimates, Bags of Blessing, and Mattanda. We’re bringing independent fashion to RAIN Boutique in Broad Ripple located at 839 E. Westfield Blvd., Indianapolis, IN

Unique fashion, beautiful ambiance, beverages, special discounts, and desserts – what more could you want?

Sincerely, Aesthetic Design Style & RAIN Boutique